Privacy & Policy

Mitsubishi Motors (MM)

Privacy Policy

Our Sites are made available to you to provide information about our products and services. You can browse our Sites without providing any personal information such as your name, mailing address, email address, phone number or social security number.

How We Collect, Hold, Use and Disclose Personal Information


We also collect personal information that you choose to provide on our website in various ways, such as when you register for an account, participate in a promotion or sweepstakes, request a brochure or other materials, sign up to test drive a vehicle, locate or make inquiries to a Mitsubishi Dealer, request a credit score estimate or otherwise contact MM. Such information may include: contact information (name, address, telephone number, social media username/handle, mobile phone, and/or email address); vehicle information (make, model, year, condition, purchase and service dealerships, dates of ownership or lease, and vehicle identification numbers); financial information (credit application history, missed payment history, current and estimated loan payments, etc.); demographic information (age, marital status, size of household, income); and marketing profile information (when you plan to purchase or lease a vehicle, the Mitsubishi vehicle you are interested in, etc.). We may also collect the names and email addresses of your friends and family, if you choose to provide MMM with this information. Finally, we may obtain information from other sources and combine that with the information we collect directly from you.


We have policies and procedures intended to ensure that your personal information is not misplaced or misused, and that unauthorised access to, or modification or disclosure of, your personal information does not occur.
Specific security measures we employ include authorised user-only access to computer records (including password protection), internal procedures to protect physical documents and regular monitoring and improvement of our practices and systems to ensure the effectiveness of our security policies.

We will endeavour to destroy or de-identify your personal information as soon as it is no longer required by us (as permitted by law).


We will generally only use your personal information for the purpose for which we collected it, and for related purposes we consider will be within your reasonable expectations.

We generally use your personal information to:

- provide the service requested, respond to your enquiries, send you information that you request, or otherwise achieve the purpose for which the information was submitted to us;
- administer any warranty provided to you in relation to any products or services you acquire from us or our dealers;
- provide you with certain services, such as Roadside Assistance;
- contact you to ask about your experiences with, or impressions of, our products or services (such as during the Customer Satisfaction Survey we conduct shortly after you purchase a Mitsubishi vehicle);
- contact you in the event of a voluntary or compulsory product recall, or if we wish to offer upgrades or modifications to products or services that you have acquired from us;
- contact you from time to time to advise you of new products, promotional offers, or services offered by us or our dealers that we consider may interest you;
- conduct market research or monitor product demand (although where possible we will use "de-identified" information that does not refer to particular individuals when conducting these activities);
- contact you about other matters relating to products or services that you have acquired from us or our dealers;
- streamline and personalise your experience within our web site, or tailor our information, services or products;
- create aggregate data about our web site visitors and other statistics to allow for more efficient operation of our web site; and
- engage in other activities where required or permitted by law.

We may use personal information to contact you for marketing and promotional purposes. You may request not to receive these communications by contacting our Privacy Officer using the details set out in section 10 below, or by using the opt out function provided for in those communications. If you do not opt out in either of these ways you will be taken to have consented to receiving such communications from us.

There are no consequences for opting out of receiving our marketing and promotional communications except that you will no longer receive them, and you may elect to rejoin our marketing list at a later stage if you wish.

Where we propose to use your personal information for another purpose other than as outlined above, we will seek your consent prior to using your personal information for that purpose (unless we are required or permitted by law to do so without seeking your permission).

Disclosure of Personal Information to Other Organisations

We will generally only disclose your personal information for the purpose for which we collected it, and for related purposes we consider will be within your reasonable expectations.

We may disclose your personal information to:

- Mitsubishi dealers for certain purposes, for example, handling a warranty claim;
- certain motoring organisations so that they may provide services to you

We are not generally likely to disclose personal information to overseas recipients other than our related bodies corporate in Japan (as mentioned above).

Where we propose to disclose your personal information for another purpose other than as outlined above, we will seek your consent prior to disclosing your personal information for that purpose (unless we are required or permitted by law to do so without seeking your permission). An example is where personal information must be disclosed for certain law enforcement purposes.

Access to and Correction of Personal Information

You may contact us to request access to or correction of your personal information held by us. Contact details for our Privacy Officer are set out in section 10 below. You will be required to verify your identity before we will allow you to access your personal information, for the protection of your privacy and the privacy of other individuals whose personal information we hold. We may refuse to allow you to access or to correct your personal information if we are legally required or entitled to do so. If we do so, we will provide you with written reasons for the refusal (unless it is unreasonable to do so) and the options available to complain about the refusal.

If you lodge a request for access, we may provide you with access to your personal information in any of a number of ways (including, for example, supplying you with a copy or providing you with the opportunity to inspect our records).

We will take reasonable steps to ensure that the personal information that we collect, use and disclose is accurate, up-to-date and complete. If we are satisfied that any personal information we hold about you is inaccurate, out-of-date, incomplete, irrelevant or misleading, we will amend our records accordingly.

Please notify us if our records need to be updated. If we provide you with the means of informing us of changes to your personal information (such as by return forms sent to you by post, or tear-out pages in your Owner's Manual), we encourage you to use these means to assist us to maintain accurate records of your information.

Kinds of Personal Information We Hold

The personal information about you we may collect and hold includes but is not limited to your name and address, contact telephone number(s) and/or email address(es). We may also hold information about any products or services you acquire from us or our dealers, any warranty claims made in connection with those products or services, and any other personal information that you volunteer to us (if that information is reasonably necessary for, or directly related to, one or more of our functions or activities). We do not generally collect (or, if it is provided by you to us, retain) any sensitive information about you.

Online Privacy

This part of our Privacy Policy sets out the manner in which we handle your personal information in respect of online services provided to you by us. "Online services" includes any services provided by us via the Internet (including email and web pages).

Automatic Server Logs

Our web site server automatically collects various items of information when you use our web site. For example, we may collect information about your computer's operating system, Internet Protocol (IP) address, access times, browser type and language, and the web site that referred you to us. We also collect information about your usage and activity on our web site.

When you visit our web site it may store "cookies" on your computer. The purpose of "cookies" is to avoid the need for you to re-enter certain information when you next visit our web site. The settings in your Internet browser software can be adjusted to prevent cookies being stored on your computer, if required. However, some of the features of our web site may then be lost. This information is only used for statistical analysis, system administration, and similar related purposes.

Email and Message Forms

We may collect personal information from you (such as your name, address, telephone number and email address, and any other personal information you volunteer) if you send us an email or if you submit information to us using a message form, brochure request form or feedback form. We will use this personal information to contact you to respond to your message, to send you information that you request, and for other related purposes we consider are within your reasonable expectations. We will not use or disclose any such information for any other purpose without your consent.

Storage and Transmission of Personal Information Online

If you provide any personal information to us via our online services (including email) or if we provide such information to you by such means, the privacy, security and integrity of this information cannot be guaranteed during its transmission unless we have indicated beforehand that a particular transaction or transmission of information will be protected (for example, by encryption).

If we receive your personal information, we will take reasonable steps to store it such that unauthorised access, modification, disclosure, misuse and loss are prevented.

Further Information

You may contact us if you require further information about the ways we manage your personal information.

Other Online Services

If any of our online services (including any email messages we send to you) contain links to other online services that are not maintained by us (other services), or if other services link to our online services, we are not responsible for the privacy practices of the organisations that operate those other services, and by providing such links we do not endorse or approve the other services. This Privacy Policy applies only in respect of our online services.

Third Party Advertising

We may allow third parties to use cookies or other tracking technologies to collect non-personal information about your use of our web site, including your IP address, pages viewed and conversion information. This information may be used, among other purposes, to deliver advertising targeted to your interests and to better understand the usage and visitation of our web site and other web sites tracked by these third parties. We may at times use "Remarketing" advertise online. Third-party vendors, including Google, may show our ads on sites across the Internet. This Privacy Policy does not apply to, and we are not responsible for, third party cookies or other tracking technologies. We encourage you to check the privacy policies of advertisers and/or ad services to learn more about their privacy practices.


We reserve the right to amend this Privacy Policy at any time. We publish our current Privacy Policy on our web site at all times. You may also obtain a copy of the current version of our Privacy Policy by contacting us.


If you believe that a breach of your privacy has occurred or you otherwise have a complaint about our use of your personal information, you can contact us to discuss your concerns. Your complaint will be considered and dealt with by us. If the breach is deemed to be serious, we may escalate the complaint internally within our company.